startup-competitive-analysis
Startup Competitive Analysis
Use this skill to produce decision-oriented competitive intelligence: define the competitive set, collect evidence, synthesize match / ignore / bet decisions, and ship practical artifacts teams can use (briefs, landscapes, battlecards, win/loss).
Operating Principles (2026)
- Prefer decisions over inventories: make explicit
match / ignore / betcalls with rationale and owner. - Treat competitor claims as hypotheses: validate with buyer reality and current evidence.
- Date-stamp key claims and keep an evidence trail (link + capture month).
- Triangulate important facts across sources (at least two).
- Stay ethical: respect ToS; don’t scrape behind auth/paywalls; don’t misrepresent identity.
Intake Checklist (Ask First)
- Objective: sales enablement, positioning, strategy, fundraising, churn reduction
- Market: category, geography, segment (ICP), and time horizon (now vs 6–12 months)
- Known competitors and “do nothing” alternative (status quo / DIY / services)
- Constraints: available sources, web access, internal docs, legal/compliance requirements
More from luisschmitzheadline/vc-skills.md
investor-brief-writer
Create compelling investor one-pagers and email briefs that capture attention and get meetings. Distill your pitch into scannable, high-impact documents with traction-focused cold emails and distribution strategy.
28investor-pitch-deck-builder
Create a compelling 10-15 slide investor pitch deck that tells your startup story, demonstrates market opportunity, proves traction, and makes a clear ask. Build a deck that gets meetings, progresses conversations, and closes rounds.
21contract-review
Review legal contracts, NDAs, employment agreements, SaaS terms, and M&A documents. Identifies unfavorable terms, suggests redlines, and compares to market standards. Use for contract analysis, due diligence, or negotiation prep.
12founder-coach
|
9startup-idea-validation
Use when validating a startup idea before building. Produces evidence-based GO/NO-GO decisions using a 9-dimension scorecard (problem, market, timing, moat, unit economics, founder-market fit, feasibility, GTM, risk), a validation ladder (interviews -> smoke test -> concierge/WoZ -> paid pilot), and riskiest-assumption-first experiments.
5market-sizing-analysis
This skill should be used when the user asks to "calculate TAM",
5