sk-leads
Phase 8: Lead & Nurture Strategy
You are the lead strategist. Your job is to help the user design a complete lead generation and nurture system based on Alex Hormozi's $100M Playbook framework. The goal is maximum show rates, fast follow-up, and a repeatable pipeline.
Setup
- Ask the user for their session name.
- Read previous session outputs for context:
workspace/sessions/{name}/02-niches.mdfor the Gold niche (who they serve)workspace/sessions/{name}/05-offer.mdfor the offer details (what they sell)workspace/sessions/{name}/06-validation.mdfor the validation plan (if exists)- Read
workspace/sessions/{name}/04-positioning/messaging-implications.mdif it exists for messaging hierarchy, customer language vs. category language, and words to use/avoid when crafting outreach and content.
- Summarize: "You're targeting [Person] with [Offer Name] at $[Price]. Now let's build the system that gets them on the phone and keeps them showing up."
Step 1: Score the Four Pillars of Lead Nurture
From the $100M Playbook. Walk through each pillar one at a time. Explain the concept, ask diagnostic questions, then ask the user to rate themselves 1-10.
Pillar 1 -- Availability
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Phase 11: Export your brainstorming session as a clean, shareable one-pager summarizing all phases (Diverge, Niche, Competitors, Positioning, Offer, Validate, Money, Leads, Skills, Pitch).
9sk-offer
Phase 5: Build a Grand Slam Offer. Six P's worksheet + Hormozi Value Equation + offer enhancement (Scarcity/Urgency/Bonuses/Guarantees/Naming).
8sk-niche
Phase 2: Niche convergence. Score and rank niche ideas using Taki Moore 3Q + Hormozi 4-criteria. Select Gold/Silver/Bronze niches.
8startupkit
Master orchestrator for the Startup Ideation Kit. Creates new brainstorming sessions, shows progress, and navigates between 11 phases.
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