brand
MANDATORY PREPARATION
Invoke /product-thinking — it contains product principles and the Context Gathering Protocol. Follow the protocol before proceeding — if no product context exists yet, you MUST run /teach-acumen first.
Mindset: A brand is a contract with the people you serve, expressed in design decisions. DESIGN.md makes that contract legible to coding agents so UI work stays consistent without re-prompting. Tokens give agents exact values; prose tells them why those values exist.
DESIGN.md follows the Google DESIGN.md spec. It lives at the project root (not in .acumen/) and IS checked in — it's a contract, not gitignored context.
Behavior
When called with a section argument (colors, typography, components, spacing, rounded): Update only that section. Ask the user what changed and why.
When called without argument or with all: Full scan and refresh. Build from existing styles outward, not from a blank template.
Research Process
- Read
.acumen.mdfor product context — positioning, audience, brand voice cues
More from vgrss/acumen
features
Build and maintain a lightweight feature inventory. Use after shipping, when planning, or to understand the current product surface.
9measure
Check KPI health — what's working, what's not, where to dig deeper. Suggests /workshop for opportunities. Use for metric reviews, health checks, or when something feels off in the numbers.
9diagnose
Find current problems in the product based on data, value delivery for main personas, and current features. Suggests /workshop for ideation on solutions.
9scout
Build and maintain a living competitor map. Supports both quick scans and deep competitive analysis. Use when entering a new market, a competitor launches something, before scoping a feature, or for strategic positioning decisions.
9persona
Build and maintain behavioral personas grounded in real user patterns. Use when launching, after user research, or when user understanding feels stale.
9narrate
Write product communication for a specific audience, including when stakes are high and stakeholders disagree. Use for exec summaries, eng briefs, customer announcements, or tradeoff negotiations.
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