SKILL: 15-Second Social Content

Version: 1.0 | Hermes Agent Genre & Format Expertise

DESCRIPTION

Mastery of ultra-short-form vertical video optimized for TikTok, Reels, and Shorts. In 15 seconds, there is no time for setup — the first frame must arrest scrolling, deliver a single crystalline message, and end with loop-friendly energy that makes the viewer watch again. Every frame is a hook; every second is precious [^36^][^46^].

TECHNICAL PARAMETERS

The 3-Hook Rule (Visual + Text + Verbal):

• Visual Hook: First frame must stop the scroll — motion, color, face, or surprise [^46^]
• Text Hook: On-screen text appears in frame 1 (most viewers watch muted) [^46^]
• Verbal Hook: First 3 seconds of audio must deliver value or shock [^36^]
• Combined Power: All three hooks should reinforce same single message