repeat-purchase-rate
Purpose
Calculates the repeat purchase rate — the percentage of customers who return to place at least one more order within a defined window — and segments it by first-purchase product or collection. Identifies which products drive the highest repeat purchase behavior. Read-only — no mutations.
Prerequisites
- Authenticated Shopify CLI session:
shopify store auth --store <domain> --scopes read_customers,read_orders - API scopes:
read_customers,read_orders
Parameters
| Parameter | Type | Required | Default | Description |
|---|---|---|---|---|
| store | string | yes | — | Store domain (e.g., mystore.myshopify.com) |
| days_back | integer | no | 90 | Acquisition window — customers first purchased in this period |
| repeat_window | integer | no | 90 | Days after first purchase to look for a repeat order |
| segment_by | string | no | none | Segment repeat rate by: product, none |
| format | string | no | human | Output format: human or json |
Safety
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