Market Basket Analysis

Three capabilities in one skill: association rule mining → QAP store/shelf layout optimization → shopping journey segmentation. Always outputs dashboard first.

Plain Language: What This Does

ASSOCIATION RULES:   "Customers who buy pasta + wine also buy garlic (84% of the time)"
                     → Cross-sell widget on product page, bundle promotion, email trigger

STORE LAYOUT (QAP):  "Bakery and Drinks have lift=1.3 → place them adjacent"
                     → Physical store planogram, digital shelf ordering, category management

JOURNEY SEGMENTS:    "30% of baskets follow: bread→milk→eggs (quick trip)"
                     → Different CRM/loyalty messaging per journey type