Instrument

Tracking plan first, code second. Growth without events is theater.

Process

1. Load

BRIEF.md (success metrics), IA.md (primary CTA), docs/agents/analytics.md, existing analytics code.

2. Draft TRACKING.md

Use template.md. Cover:

• Provider + where it lives
• Funnel steps from landing → primary success action
• Event names (stable, verb_noun), properties, where fired
• What is explicitly not tracked yet