deep-links-universal-links
Installation
SKILL.md
Deep Links and Universal Links
Instructions
Deep links are the front door of a mobile app. They power marketing, referrals, support links, push notifications, and share flows. Get them wrong and none of the growth loops work.
1. Link Types
| Type | iOS | Android | Properties |
|---|---|---|---|
| Custom scheme | myapp:// |
myapp:// |
Works without verification, not shareable on the web |
| Universal/App Link | https://app.example.com/... |
https://app.example.com/... |
Verified domain, opens app if installed, falls back to web |
| Deferred deep link | 3rd-party SDK | 3rd-party SDK | Carries context through install from store |
| Firebase Dynamic Links | deprecated | deprecated | Sunset Aug 25, 2025. Do not build new integrations. |
| Branch / Adjust / AppsFlyer | Supported | Supported | Replacement for FDL, attribution included |