ad-creative-variants
Installation
SKILL.md
Ad Creative Variants (A/B Batch)
Generate 3–5 distinct Meta static creatives from one store listing for structured creative testing. Each variant isolates a different angle (message) and/or visual format (style + preset).
One creative teaches you nothing. A disciplined batch tells you which hook and layout wins before you scale spend.
Initial Assessment
- Read
app-ads-context.md— target CPA, geo, documented winning/losing formats - Check
competitor-ad-teardownoutput if available — borrow hook patterns, not copy - Confirm monthly budget tier (determines batch size)
Batch Size by Budget
| Monthly Meta budget | Variants | Min daily budget | Test duration |
|---|---|---|---|
| < $1.5K | 3 | $30–50/day | 5–7 days |
| $1.5K–10K | 5 | $50–100/day | 4–5 days |
| $10K+ | 5–8 | $100+/day | 3–4 days |