Apple Search Ads Intelligence

Use Apple Search Ads and ASO.dev Ads Intelligence data to connect paid keyword demand, competitor creatives, CPP usage, and organic ASO strategy.

ASO.dev surfaces

Use when available:

• App Ads: keywords an app advertises on, creatives used, CPPs in campaigns, country/device filters.
• Keyword Ads: apps advertising on a search term, ad creatives, CPPs, country/device visibility.
• Share of Voice and Auction Insights when the data is available.
• SAP and Search Term Rank Report as supporting demand context, not as exact spend data.

Workflow