Monetization Strategy

Use this for high-level app monetization strategy. Use subscription-lifecycle for trial conversion, renewal, churn, billing recovery, and win-back. Use in-app-subscriptions, in-app-purchases, and pricing-availability for App Store entity metadata and save-ready changes.

Workflow

1. Read app-context or get_project_context when available.
2. Identify current model: free, freemium, paid upfront, subscription, IAP, ads, or hybrid.
3. Capture category, audience, territories, current prices, paywall timing, trial/offer setup, conversion metrics, churn, ARPU/ARPPU, LTV, CAC, refund/complaint signals, and competitor norms if provided.
4. If live pricing/IAP/subscription MCP surfaces exist, use app-store-connect-mcp through the relevant tactical skill. If not, produce a strategy and implementation plan without claiming live fills.
5. Separate strategy recommendations from App Store configuration changes.

Model selection