market-research
Market Research
Research existing products/competitors to inform product decisions.
When to Use
- Starting a new project and want to understand the landscape
- Cloning or improving upon an existing product
- Identifying gaps or differentiation opportunities
- Validating product direction against alternatives
Process
- Identify targets: List 3-5 existing products in the space
- Feature analysis: Document core features of each product
- Gap analysis: Identify what's missing or underserved
- Differentiation: Suggest unique value propositions
- Summarize findings for product decision-making
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