When to Use This Skill

Use this skill when you need to:

• Design initial pricing for a new SaaS product launch
• Optimize ARPU (Average Revenue Per User) through tiered structures
• Reduce churn by fixing pricing misalignment
• A/B test pricing changes without alienating existing customers
• Raise prices strategically without losing customers
• Choose between freemium, free trial, or paid-only models
• Apply psychological pricing tactics (anchoring, charm pricing, decoy effects)

Core Concepts

Tiered Pricing Often Outperforms Flat Pricing