problem-statement
Purpose
Articulate a problem from the user's perspective using an empathy-driven framework that captures who they are, what they're trying to do, what's blocking them, why, and how it makes them feel. Use this to align stakeholders on the problem before jumping to solutions, and to frame product work around user outcomes rather than feature requests.
This is not a requirements doc—it's a human-centered problem narrative that ensures you're solving a problem worth solving.
Key Concepts
The Problem Framing Framework
Based on Jobs-to-be-Done and empathy mapping, the framework structures problems as:
Problem Framing Narrative:
- I am: [Describe the persona experiencing the problem]
- Trying to: [Desired outcomes the persona cares about]
- But: [Barriers preventing the outcomes]
- Because: [Root cause of the problem]
- Which makes me feel: [Emotional impact]
Context & Constraints:
More from buyaka/product-manager-skills
company-research
Create a comprehensive company profile that extracts executive insights, product strategy, transformation initiatives, and organizational dynamics from publicly available sources. Use this to understa
19storyboard
Create a 6-frame visual narrative that tells the story of a user's journey from problem to solution, using the classic storytelling arc to build empathy, illustrate value, and make abstract product co
14prd-development
Guide product managers through structured PRD (Product Requirements Document) creation by orchestrating problem framing, user research synthesis, solution definition, and success criteria into a cohes
13feature-investment-advisor
Guide PMs through evaluating feature investments using revenue impact, cost structure, ROI, and strategic value. Delivers build/don't build recommendations.
9finance-based-pricing-advisor
Evaluate pricing changes using financial impact analysis - ARPU/ARPA, conversion, churn risk, NRR, and payback. Recommends go/no-go on pricing decisions.
9business-health-diagnostic
Diagnose SaaS business health using key metrics, identify red flags, and prioritize actions. Analyzes growth, retention, efficiency, and capital health.
9