Skill: Launching Go-to-Market

Purpose

Design, evaluate, and execute go-to-market strategy for [YOUR_COMPANY]. This skill sequences five frameworks into a coherent GTM plan -- from picking the beachhead segment through scaling via product-led growth.

When to invoke this skill:

• Entering a new market segment or geography
• Launching a new product line
• Redesigning channel strategy or sales motion
• Quarterly GTM review and adjustment
• Answering "how do we get our first [N] clients?"

When NOT to invoke this skill:

• Sales pipeline management and deal qualification --> use "closing-deals" skill
• Brand messaging and content creation --> use "building-brand" skill
• Country-level market entry decisions --> use "planning-market-entry" skill
• Product roadmap and feature prioritization --> use "shaping-product-strategy" skill