Logline Skill

Invocation Triggers

Apply this skill when:

• Distilling a story to its essential hook
• Preparing pitch materials
• Testing if a concept is clear and compelling
• Marketing a screenplay

What is a Logline?

A logline (also called a "hook") is a one to two sentence description of your movie that captures the essence of the story in a way that makes people want to see it.

The Four Components of a Hook

Per WTFB methodology, every effective hook contains these four elements: