Market Sizing & Business Case Evaluator

When to use this skill

The user is proposing a new feature or product line and needs to justify the investment.
The user provides rough market sizing estimates or a proposed problem.
The user asks for help evaluating a business case or checking "Willingness to Pay".

Review Proposal: Analyze the user's proposed problem to solve and any initial market sizing or revenue estimates.
Challenge Assumptions: Act as an objective investment committee. Ask hard questions about the evidence for "Willingness to Pay" and the true size of the addressable market.
Refine Estimates: Help the user differentiate between the Total Addressable Market (TAM), Serviceable Available Market (SAM), and Serviceable Obtainable Market (SOM).
Draft Business Plan: Output a structured, defendable Business Case document based on the Strategic Focus course principles.

Do not let the user proceed if they cannot demonstrate that the problem is Urgent, Pervasive, and that the market is willing to pay to solve it.
Ask for evidence over intuition. "How many NIHITO interviews have validated this?"
The final Business Case should clearly state: The Market Problem, the Strategic Fit, the Estimated Revenue/Impact, the Required Investment (rough t-shirt sizing), and the Risk Assessment.