build-clusters
Installation
Summary
Build topical authority clusters with pillar-spoke architecture and interlinking strategies.
- Generates 8-20 subtopics from search data, intent patterns, and audience research to populate a cluster around a seed keyword
- Structures clusters with a comprehensive pillar page (hub) and focused spoke pages (satellites), with mandatory bidirectional linking and lateral cross-links between siblings
- Scores existing content coverage, identifies gaps (full, partial, or none), and flags pages needing creation or refresh
- Provides production sequencing, interlinking tables with anchor text guidance, and cluster health metrics (coverage, link health, content quality) to determine readiness for ranking
SKILL.md
Build Clusters
Build a topical authority cluster from a seed keyword using pillar-spoke structure, coverage scoring, and interlinking plans.
What is a Topic Cluster?
A topic cluster is a group of interlinked pages that collectively cover a subject area. Google evaluates topical authority at the cluster level — ranking a single page is harder if the site has no supporting content around the topic.
Structure:
- Pillar page — comprehensive overview of the broad topic (targets head term)
- Spoke pages — focused articles covering subtopics (target body/long-tail terms)
- Internal links — every spoke links to the pillar, pillar links to all spokes, spokes cross-link to siblings
Before You Start
Gather this context (ask if not provided):
Related skills