Apple-style motion

Apple's style, as a brief Claude can follow: the look, the motion and the rules. You get the feel without copying a logo or a product shot.

Clone the style, never the brand. No Apple logo, no real product screenshots, no trademarks. Every element is your own design in this style.

Step 1: Ask for three things, then wait

1. The moments. What each shot shows, as "thing → change" ("Plan → upgraded", "0 → £12,480"). One to 16.
2. The format. 1080 x 1920 for a video, 1080 x 1350 for LinkedIn, 1920 x 1080 for YouTube. Length per moment (default 6s).
3. The words on screen, exactly. At most 5 words per moment.

The look

• Bright and clean. Background #F5F5F7 or a very soft light tint.
• Real depth: layered soft shadows, a subtle specular highlight on glass and metal, frosted panels with a bright 1px edge.
• Real-feeling components: macOS and iOS-grade squircles, toggles, widgets, notifications, glossy original app icons.
• System colours, used sparingly, one or two per piece: blue #0A84FF, green #30D158, orange #FF9F0A, red #FF453A, purple #BF5AF2.
• SF Pro style (Inter or system-ui), tight tracking, heavy weight for the hero number or word. The key number is 120px or more. Labels never under 34px.