Social Media Marketing Skill

Create platform-specific promotional content for authors.

Platform-Specific Content

Twitter/X (280 chars)

• Hook + micro-pitch + link
• Quote from book (under 15 words) + "From my upcoming [genre]"
• Engagement: "What's your favorite [trope]?"
• Behind-the-scenes: Writing stats, process reveals

Instagram / Bookstagram

• Aesthetic flat-lay caption ideas
• Carousel: "5 things about my protagonist"
• Story polls: "Which cover do you prefer?"
• Reel script: 15-second book pitch