evp
Installation
SKILL.md
EVP — Early Value Proposition Generator
A Claude Code skill that generates Early Value Propositions (EVPs) — the one sentence that answers: "For in , we're the that does without ."
Uses the Eugene Schwartz awareness model to produce a different EVP for each tier of your audience — because the line that lands on a solution-aware prospect won't land on someone unaware they have the problem.
Quick reference
| Slash | What it does |
|---|---|
/evp |
Interactive — build an EVP for a specific awareness tier |
/evp craft <tier> |
Generate 3 EVP variants for one awareness tier |
/evp brief |
Build a structured 3-tier brief (Schwartz tiers 2/3/4) |