evp

Installation
SKILL.md

EVP — Early Value Proposition Generator

A Claude Code skill that generates Early Value Propositions (EVPs) — the one sentence that answers: "For in , we're the that does without ."

Uses the Eugene Schwartz awareness model to produce a different EVP for each tier of your audience — because the line that lands on a solution-aware prospect won't land on someone unaware they have the problem.

Quick reference

Slash What it does
/evp Interactive — build an EVP for a specific awareness tier
/evp craft <tier> Generate 3 EVP variants for one awareness tier
/evp brief Build a structured 3-tier brief (Schwartz tiers 2/3/4)
Installs
1
GitHub Stars
2
First Seen
3 days ago
evp — cmj-hub/claude-evp