cold-offer
Installation
SKILL.md
Cold offer
Pick the mode first
| The user asks for | Mode |
|---|---|
| "the offer", "a sales offer", a proposal, or names price, cost, why now, or the first step / next step | Full offer: read modes/full-offer.md and follow it. |
| a give-first or value-first first touch, a first email that must not pitch or ask for a meeting, a free finding | Give-first: the rest of this file. |
score |
Score gtm/offer.json; add --mode full when it holds price and first_step. |
When the request names price or why now, never answer with the give-first touch. When it is unclear, write the full offer.
Rules for both modes
- Work only from the facts given. No customer, number, guarantee, discount, trial, sample or asset the user did not name.
- Never say something is attached unless the user says it exists. Describe what you will send instead.
- Return the deliverable as the buyer reads it. Keep working notes, held-back items and scorer results out of it; put one line under it only if you refused or changed the task.
- No pronouns for a named person unless the source gives them. Plain salutation and sign-off; no em dashes.