CRM Sales Momentum Drivers

Analyze what is driving or stalling pipeline momentum in your HubSpot CRM. Measures deal velocity, stage conversion rates, time-in-stage, and win/loss patterns by segment. Surfaces the deal characteristics that predict wins versus losses and identifies stuck deals.

Requires: Cogny Agent subscription ($9/mo) — Sign up

Tip: Run /crm-icp-analysis first to establish your ICP baseline, then use this skill to see how ICP-fit deals move through pipeline compared to non-fit deals.

Usage

/crm-sales-momentum — full momentum analysis /crm-sales-momentum velocity — deal velocity and stage timing only /crm-sales-momentum stalls — stuck deal detection only /crm-sales-momentum segments — win/loss patterns by segment only

Prerequisites Check

Call mcp__cogny__hubspot__get_user_details to verify CRM access. Confirm read access to contacts, companies, and deals. If access is missing: