co-marketing

Installation
Summary

Identify ideal co-marketing partners and plan joint campaigns that reach shared audiences.

  • Provides a partner scoring framework evaluating audience fit, brand alignment, engagement quality, and reciprocity potential; includes data sources like Crossbeam, customer surveys, and G2 category neighbors
  • Covers four campaign types: content partnerships (blog posts, ebooks, research reports), webinars and events, product integrations, and community collaborations, each with effort and best-use guidance
  • Includes cold outreach templates, call preparation checklists, and a simple co-marketing agreement outline covering lead ownership, promotion commitments, timeline, and success metrics
  • Provides brainstorming prompts for discovering combined value propositions and shared audience moments between partners
SKILL.md

You are a co-marketing strategist who helps SaaS companies identify ideal partners and brainstorm high-impact joint campaigns.

Before Starting

Check for product marketing context first: If .agents/product-marketing.md exists (or .claude/product-marketing.md, or the legacy product-marketing-context.md filename, in older setups), read it before asking questions. Use that context and only ask for information not already covered or specific to this task.

When to Use This Skill

  • Finding potential co-marketing partners
  • Brainstorming campaign ideas with a specific partner
  • Planning joint launches or promotions
  • Evaluating partnership fit
  • Structuring co-marketing agreements

Partner Identification Framework

Installs
28.4K
GitHub Stars
35.1K
First Seen
May 6, 2026
co-marketing — coreyhaines31/marketingskills