award-design

Installation
SKILL.md

Award Design

Build websites that score 8+ on Awwwards. AI-generated designs are immediately recognizable to experienced judges and score poorly — this skill exists to beat that.

Workflow

  1. Understand the brief: What is being built? For whom? What must it communicate? What's the one thing someone will remember? If -u <url> was passed, read references/brand-extraction.md first and reverse-engineer a DESIGN.md observation from the live site — that observation seeds the archetype recommendation in step 2, it doesn't replace the brief.
  2. Recommend an archetype: Analyze the brief and recommend the single best archetype from the table below. Present it with:
    • The archetype name and its signature trait
    • Why it fits this brief specifically (not generic reasoning)
    • The default Density/Variance/Motion scores
    • Ask the user to validate before proceeding. Do not continue until confirmed.
    • If the user wants to explore alternatives, present all 9 archetypes as a compact list:
      • Minimalist — extreme whitespace, typography carries everything
      • Brutalist — thick borders, flat colors, deliberate anti-polish
      • Editorial — serif + sans-serif pairing, magazine grids, pull quotes
      • Bold / Maximal — organized chaos, kinetic typography as art
      • Immersive / Cinematic — full-screen video, WebGL 3D, dark backgrounds
      • Experimental — bespoke, no template, creative coding, mixed media
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