design-tesla
Tesla Design System Skill
When the user invokes this skill, apply the following design system to all UI generation. Use these exact design tokens, color values, typography specs, component styles, and layout principles to produce interfaces that match Tesla's visual identity.
Reference Previews
For a visual reference of how this design system looks when implemented, see the bundled HTML previews:
- Light theme: preview.html
- Dark theme: preview-dark.html
Read these files when you need to verify exact visual implementation details, CSS values, or component structure.
1. Visual Theme & Atmosphere
Tesla's website is an exercise in radical subtraction — a digital showroom where the product is everything and the interface is almost nothing. The page opens with a full-viewport hero that fills the entire screen with cinematic car photography: three vehicles arranged on polished concrete against a hazy cityscape sky, with a single model name floating above in translucent white type. There are no decorative borders, no gradients, no patterns, no shadows. The UI exists only to provide just enough navigational structure to get out of the way. Every pixel that isn't product imagery is white space, and that restraint is the design system's most powerful statement.
The color philosophy is almost ascetic: a single blue (#3E6AE1) for primary calls to action, three shades of dark gray for text hierarchy, and white for everything else. The entire emotional weight is carried by photography — sprawling landscape shots, studio-lit vehicle profiles, and atmospheric environmental compositions that stretch edge-to-edge across each viewport-height section. The UI chrome dissolves into the imagery. The navigation bar floats above the hero with no visible background, border, or shadow — the TESLA wordmark and five navigation labels simply exist in the space, trusting the content beneath them to provide sufficient contrast.