Customer Interview

Overview

Guides founders through customer discovery interviews the right way. Most founders ask leading questions and hear what they want to hear. This skill uses Mom Test principles - ask about the past, not the future; about problems, not solutions.

Works in two modes:

• Prep mode: Generate a script before interviewing
• Synthesis mode: Process notes from completed interviews into insights

Step 1: Define What You're Trying to Learn

Ask the user:

• What decision is this research trying to inform? (Build X? Charge for Y? Enter market Z?)
• Who are you interviewing? (Job title, company size, context)
• How many interviews have been completed so far?
• What hypotheses are you testing?