Roblox Launch Campaign (house-stack template)

Overview

A reusable, decision-gated template for taking any firebit house-stack game from "code done, nothing verified" to launch-ready. Four phases, in order, each with exact commands, expected observations, and a measurable gate that must pass before the next phase starts. Never judge a gate by eye — every gate is a parsed test summary, a scenario PASS, or a logged number compared against a written prediction.

The phases:

• Phase 0 — bring the verification pipeline online (one green unit-test run, one green smoke playtest).
• Phase 1 — convert every "code done, needs playtest" item into a scripted scenario and clear the Testing lane.
• Phase 2 — balance re-triage: derive current curves from the game's Data modules, instrument telemetry, predict-then-measure.
• Phase 3 — retention/discovery ratchet: gated experiments framed by 28-day player value.

A shipped firebit game (2026) is used throughout as a worked illustration; no step depends on that repo existing.

When to use / When NOT to use

Use when: starting a work session without a specific assigned task; resuming a paused launch push; any task that touches the Testing lane, launch balancing, or retention features.