Pricing Strategy

Expert guidance for SaaS pricing and monetization: research, tier design, packaging, and optimization.

When To Use

• Designing initial pricing for a new product
• Restructuring existing pricing tiers
• Choosing value metrics (per-seat, usage, flat fee)
• Running willingness-to-pay research (Van Westendorp, MaxDiff)
• Planning price increases for existing customers
• Deciding freemium vs free trial models
• Building enterprise/custom pricing tiers

Quick Start