referral-program-building
Installation
SKILL.md
Referral Program Building
Build viral referral programs that drive 2-3x higher conversion rates with 37% better retention.
When to Use
- Designing a refer-a-friend or viral growth loop for a SaaS or digital product
- Selecting a referral platform (Rewardful, ReferralCandy, Viral Loops, FirstPromoter)
- Implementing referral tracking, link generation, and attribution in code
- Setting up fraud detection for referral abuse
- Choosing reward structures (two-sided, tiered, cash vs. credit vs. product)
- Optimizing an existing referral program with KPI analysis
- Writing referral email sequences and reward fulfillment messages