Brand Guidelines Skill

Create the BRAND_GUIDELINES.md document that defines HOW to communicate with your customer. This document drives all copy and messaging: app UI, marketing, support, emails, everything.

Prerequisite: CUSTOMER.md must exist. Brand guidelines without customer definition is just aesthetic preference. The voice must resonate with WHO you're talking to.

Overview

This skill supports both creating new brand guidelines and refining existing ones.

This skill guides you through: 0. Prerequisite Check - Verify CUSTOMER.md exists; stop if not

1. Discovery - Questions about brand personality, voice, language preferences
2. Draft Generation - Create BRAND_GUIDELINES.md based on inputs
3. Refinement - Test with sample copy, iterate until voice feels right

Workflow

Phase 0: Prerequisite Check