brand-identity
Brand Identity System
A structured reference for producing a cohesive brand visual identity package. Every section provides concrete specifications — pixel dimensions, color ratios, spacing rules — so that generated code (Pillow, reportlab) outputs professional-grade deliverables on the first attempt.
BRAND KIT DELIVERABLE CHECKLIST
A complete brand kit contains these artifacts. Generate them in order; each builds on the decisions of the previous.
| # | Deliverable | Format | Key Spec |
|---|---|---|---|
| 1 | Brand Philosophy | .md |
3-5 paragraphs, 150-300 words |
| 2 | Design Philosophy | .md |
4-6 paragraphs, aesthetic movement |
| 3 | Color Palette | defined in spec | Primary + Secondary + Neutral, HEX/RGB |
| 4 | Typography Scale | defined in spec | Heading / Body / Accent, 3 font families max |
| 5 | Logo — Primary | .png |
1024×1024, transparent background |
| 6 | Logo — Dark variant | .png |
For light backgrounds |
| 7 | Logo — Light variant | .png |
For dark backgrounds |
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