Typography Craft

Font Pairing Strategy

The 2-Font Rule

Most projects need exactly two fonts. One display, one body. That's it.

Pairing Approaches

Contrast pairing (most reliable) Serif display + Sans body, or vice versa. The contrast creates natural hierarchy.

• Playfair Display + Source Sans 3
• Fraunces + Inter (if Inter is justified for readability)
• Clash Display + DM Sans