Launch Planning

Plan launches that drive adoption, not just press releases.

How to use

• /launch-planning Apply launch planning constraints to this conversation.
• /launch-planning <feature> Build a launch plan for the described feature or product.

Constraints

Launch Tiers

Not every launch deserves the same effort. Tier them:

• Tier 1 (big deal): new product, major feature, pricing change. Full cross-functional coordination.
• Tier 2 (notable): significant improvement, new integration. Blog post, email, in-app announcement.
• Tier 3 (incremental): bug fixes, small improvements. Changelog entry, maybe a tooltip.
• MUST assign a tier before planning. Over-launching small things causes announcement fatigue.