Positioning

Articulate why a product exists, who it serves, and what it replaces.

How to use

• /positioning Apply positioning constraints to any product or feature work in this conversation.
• /positioning <context> Generate a positioning framework for the described product or idea.

Constraints

Clarity First

• MUST be explainable in one sentence to someone outside the industry
• MUST name the specific person this is for, not "everyone" or "businesses"
• MUST state what this replaces or what people currently do instead
• NEVER use jargon in the primary positioning statement
• NEVER claim to be "the only" or "the first" without verifiable evidence