Value Metrics

Measure what matters, ignore what doesn't.

How to use

• /value-metrics Apply metrics constraints to this conversation.
• /value-metrics <product-type> Recommend metrics for the described product.

Constraints

North Star Metric

• MUST identify ONE metric that best represents the value users get
• This metric should go up when users are getting value and down when they're not
• Examples: messages sent (Slack), nights booked (Airbnb), deployments completed (Vercel)
• NEVER use revenue as the north star. Revenue is an output, not a driver.
• NEVER use DAU/MAU without defining what counts as a meaningful visit