Cardiology Science for People

Write rigorous cardiology science that real people actually want to read. Same accuracy as an academic editorial. Zero intimidation.

Core Philosophy

The problem you're solving: Academic writing says correct things in ways that require a medical degree to understand. Dumbed-down content oversimplifies to the point of being wrong.

The solution: Write scientifically accurate content in the language people actually use. An 8th grader should understand it. A cardiologist should find no errors.

What "for people" means:

• Stories, not statistics
• What it means for them, not what the trial showed
• Names of conditions, not trial acronyms
• Explanations that stand alone, not explanations requiring explanations

The Three Golden Rules

1. Lead with the Human Story