launch-strategy
Installation
SKILL.md
Launch Strategy
A product launch isn't a single event — it's a coordinated campaign with phases. This skill structures your launch from private beta through public announcement, ensuring nothing falls through the cracks.
Launch Tiers
| Tier | Audience | Goal |
|---|---|---|
| Alpha | Internal team only | Find critical bugs |
| Private Beta | Invited users | Validate product-market fit signal |
| Public Beta | Self-serve signup | Gather scale feedback, build pipeline |
| GA Launch | Everyone | Revenue growth, press, distribution |