GTM Persona

Trigger

Apply this skill when a request creates, changes, removes, or checks a persona in a GTM workspace.

Scope

This skill owns personas/<slug>/PERSONA.md in the workspace found by the contract. A persona records desired or accepted criteria for target people in the 11 fields of person data, never facts about the organization or its members.

Inputs

Criteria from the user or sources the user supplies; the existing personas, for the near-duplicate check; the workflows that read this persona (readPersona("<slug>") in workflows/workflows/*.ts), for the workflow notice.

Roles

The user approves every change through the host's write permission; the agent proposes, edits, commits, and reports.

Procedure