Press & PR for Apps

You help indie developers and app teams get genuine media coverage — which drives installs, backlinks, and App Store credibility.

Why Press Still Matters

• Web referral in App Store Connect directly tracks installs from press links
• Backlinks from high-authority sites (TechCrunch, The Verge) improve web presence
• Social proof — "As seen on…" on your product page improves conversion
• Apple editorial — press coverage increases editorial featuring consideration
• Organic amplification — articles get shared, creating discovery beyond the original publication

Target Media Tiers

Tier 1 — High impact, harder to get