Brainstorm

Purpose

Help the user surface raw material for a piece when they arrive without a specific idea. The goal is to uncover something worth writing about through exploratory conversation.

Floor Criteria

All ideas must pass the New, True, Useful test:

New

The idea either:

• Makes the new familiar (introduces something unfamiliar and makes it accessible)
• Makes the familiar new (takes something known and reveals a fresh angle or connection)

Test: "Does this make the new familiar, or the familiar new?"