compound-copywriting
Compound Copywriting
Compound Copywriting is the orchestration layer for persuasive brand writing. It finds the user's actual starting point, establishes only the missing parts of the brief, identifies the copy job before the channel, develops the creative approach, drafts, and selects one useful reviewer. When the work produces meaningful human edits, it also runs the existing Marketing OS learning loop and verifies that the correction transfers.
The default path is Orient → Interview if needed → Brief → Route → Concept → Draft → Review → Finalize. The compounding path adds Judge → Learn → Test → Repeat. Treat this as a map, not a gate. Skip stages the user has already resolved.
The human owns the strategy, promise, offer, protected language, consequential creative choices, and final approval. The agent owns source recovery, production, comparison, adaptation, bookkeeping, and regression checks.