Conduct Advertising Research

Overview

Conduct comprehensive advertising research using web search tools to support ad strategy development. Analyze target audiences, platform trends, competitor activities, and industry benchmarks to generate a structured campaign report with actionable insights.

When to Use This Skill

Use this skill when:

• Campaign parameters have been confirmed and research is needed
• Developing data-driven advertising strategies
• Gathering market intelligence for campaign planning
• Analyzing competitor advertising approaches
• Identifying platform-specific best practices
• Establishing performance benchmarks for campaigns

Workflow

When given confirmed campaign parameters, follow this research workflow: