ecommerce-seo
E-commerce SEO
Overview
E-commerce SEO covers the technical and content foundations that help search engines understand and rank your product pages: meta tags, structured data (JSON-LD), canonical URLs, XML sitemaps, and Core Web Vitals. Shopify and WooCommerce handle most technical SEO automatically; your effort should focus on optimizing titles, descriptions, and structured data quality — not plumbing.
When to Use This Skill
- When building product pages that need to rank in Google Shopping and organic search
- When implementing JSON-LD structured data for rich snippets (price, availability, reviews)
- When handling canonical URLs for products with multiple variants or filter combinations
- When generating XML sitemaps for a large catalog (10K+ products)
- When diagnosing why products are not appearing in Google Shopping rich results
Core Instructions
Step 1: Check what your platform handles automatically
Before installing anything, understand what is already built in:
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