Product Bundles & Kits

Overview

Product bundles let you sell multiple products together — optionally at a discount — as a single purchasable unit. This increases average order value and is one of the most effective upsell mechanisms in e-commerce. Dedicated bundle apps handle the inventory tracking, pricing, and display logic that platforms don't support natively. Only build a custom bundle system if your kit configuration requirements (dynamic assembly, real-time pricing, component substitution) exceed what apps offer.

When to Use This Skill

• When implementing a "Frequently Bought Together" or "Complete the Look" feature
• When selling product kits (e.g., a camera body + lens + bag as a bundle)
• When offering a discount for purchasing a set of products together
• When building a custom kit builder where shoppers assemble their own set from options

Core Instructions

Step 1: Determine platform and choose the right tool