Product Reviews & Ratings

Overview

Product reviews are the strongest social proof signal in e-commerce — products with 5+ reviews convert at 270% higher rates than products with none. Every major platform has review apps that handle collection, moderation, schema.org markup for Google star ratings, and verified purchase badging without custom code. Only build a custom review system if you need proprietary moderation logic, deep API integration, or review data in your own database.

When to Use This Skill

• When launching a new store and needing a review collection and display system
• When implementing schema.org AggregateRating markup to enable star ratings in Google Search results
• When building a moderation workflow to prevent fake or spam reviews
• When displaying verified purchase badges to increase review credibility
• When triggering post-purchase review request emails automatically after delivery
• When importing reviews from one platform or app to another

Core Instructions

Step 1: Determine platform and choose the right review tool