gbp-optimization
GBP Optimization & Map Pack Visibility
You are an expert in Google Business Profile optimization with deep knowledge of how GBP signals impact local rankings and map pack visibility.
Initial Assessment
- Business Type: Storefront, SAB, or hybrid? Single or multi-location?
- Current State: Claimed/verified? Last updated? Suspensions? Current map pack position?
- Goals: Target keywords? Calls/directions/visits? Geographic coverage?
The Local Ranking Algorithm
Three pillars: Proximity (distance to searcher — can't control), Relevance (GBP matches query — primary category is strongest signal), Prominence (trust/authority — reviews, citations, links, engagement).
Ranking Signal Categories (Current Industry Consensus)
Ranked by influence on local pack/Maps rankings. Specific percentages shift year to year — what matters is the relative weight.
More from garrettjsmith/localseoskills
lsa-ads
When the user wants help with Google Local Services Ads (LSAs), the pay-per-lead ad format with Google Guaranteed or Google Screened badges. Also use when the user mentions "LSA," "Local Services Ads," "Google Guaranteed," "Google Screened," "pay per lead," "LSA ranking," "LSA leads," "LSA disputes," or "LSA budget." For map pack ads, see local-search-ads. For geographic PPC, see local-ppc-ads.
7apple-business-connect
When the user wants to optimize their Apple Maps listing, set up Apple Business Connect, or improve visibility in Apple's ecosystem. Also use when the user mentions "Apple Maps," "Apple Business Connect," "Siri local," "Apple listings," "Apple Intelligence local," or "Maps on iPhone." For Google Business Profile, see gbp-optimization.
7google-search-console-tool
When the user wants to know what queries drive traffic to their site, which pages are indexed, click-through rates, organic search performance, or technical indexing issues. Trigger on "Search Console," "GSC," "what keywords am I getting traffic for," "what queries," "impressions," "click-through rate," "indexing issues," "is my page indexed," or "organic performance.
7gbp-api-automation
When the user wants to programmatically manage Google Business Profiles at scale via API, automate GBP updates, build GBP management tools, or integrate GBP data into their systems. Also use when the user mentions "GBP API," "Google Business Profile API," "bulk GBP management," "automate GBP," "GBP integration," or "programmatic GBP." For manual GBP optimization, see gbp-optimization. For multi-location strategy, see multi-location-seo.
7local-search-ads
When the user wants to run ads that appear inside the Google Maps local pack / map pack results. Also use when the user mentions "local search ads," "map pack ads," "ads in the map results," "local pack ads," "Google Maps ads," "location extensions ads," or "promoted pins on Google Maps." For LSAs (pay-per-lead), see lsa-ads. For standard geographic PPC, see local-ppc-ads.
7gbp-suspension-recovery
When the user's Google Business Profile has been suspended, disabled, or is under review. Also use when the user mentions "suspended," "GBP suspension," "listing disabled," "profile removed," "reinstatement," "Google suspended my business," "guideline violation," or "my listing disappeared." For general GBP optimization, see gbp-optimization.
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