Brand OS Architect

Build a Brand OS, not a decorative brand kit. A Brand OS is an AI-readable operating layer that tells humans and agents how a brand should think, speak, look, launch, generate, review, and improve.

Use this skill when the user wants to create, audit, or turn a brand into a reusable system for content creation, product UI, campaigns, agents, and generation workflows.

Source Discipline

When the user asks for a source-backed Brand OS, read references/source-pack.md before producing the final strategy. Use the references for principles and rationale, not for copying another brand's private system, exact visual identity, mascot, palette, typography, or proprietary assets.

If the user provides a website, product docs, screenshots, codebase, or existing assets:

1. Extract observable brand evidence first.
2. Separate evidence from recommendations.
3. Label unsupported assumptions.
4. Preserve existing brand truth unless the user asks for a rebrand.
5. Cite public references by URL when using them as rationale.

Brand OS Contract