moore-doctor-method
The Doctor Method
Based on Richard Moore's public method. Not affiliated with or endorsed by Richard Moore.
When to use
Use this skill to draft or improve a sales post, contextual outreach message, discovery call plan, service recommendation, objection response, or follow-up. It suits coaches, consultants, and service sellers whose buyers need to understand a problem before choosing help. It also suits LinkedIn content that attracts attention without producing relevant conversations. The central sequence is credibility, diagnosis, a clear prescription, and follow-through. [S1][S2]
Apply the sequence at the buyer's current stage. A public post can describe a recognizable symptom and a possible explanation; it cannot establish an individual buyer's cause. A first message starts a conversation. A recommendation requires enough discovery to connect the proposed work to the buyer's actual situation. Deliver the asset requested rather than automatically expanding a post into a complete sales campaign.
This package paraphrases Moore's public guidance. Its fact labels, fit checks, and review gates are practical agent adaptations, identified in references/method.md. Treat the doctor analogy as a sales framework, not medical advice. Prepare drafts and plans within the user's scope; publication, messaging, scheduling, and purchases require the authorization applicable to those actions.
Procedure
-
Locate the assignment in the buying journey. Identify the requested asset, channel, intended buyer, relationship stage, and next meaningful action. Use the mode selection in references/method.md. Avoid demanding a call when the assignment only calls for opening a conversation.
-
Build a factual buyer picture. Separate supplied facts from assumptions and missing information. Capture the observable symptom, desired outcome, previous attempts, and constraints using templates/output-template.md. Ask only for information that would materially change the output; otherwise make assumptions visible.
-
Choose a buyer-relevant opening. Use the audience and language rules in references/method.md. Replace insider jargon and seller achievements with a situation the buyer recognizes. Check the post illustration in examples/worked-examples.md.