welsh-content-os
Welsh Content Operating System
Based on Justin Welsh's public method. Not affiliated with or endorsed by Justin Welsh.
When to use
Use this skill when a creator, founder, or solo business owner wants a sustainable written content cycle: one useful newsletter or article, distinct social derivatives, connected distribution, and a feedback loop. It also supports repairing a workflow that depends on daily inspiration, adapting existing writing, or reviewing a batch before publication. The public course overview describes a production system rather than a general copywriting course. [S1]
The default deliverable is a reviewable content package. Match the user's requested scope: a single post needs its audience, evidence, and next step, not an unsolicited weekly campaign. A workflow diagnosis may need a prioritized repair plan instead of finished copy. Keep assumptions visible and respect supplied voice, channels, cadence, and constraints.
This package synthesizes public material. It does not reproduce paid lessons, claim to reveal the proprietary course sequence, or promise Welsh's results. Read the method for decisions, the examples for application, and the checklist before handing over output. Source citations document this skill's reasoning; do not insert them into a user's posts unless relevant to the content itself.
Procedure
-
Frame the cycle. Use the brief fields in templates/output-template.md to record the reader, recurring problem, relevant expertise, objective, primary channel, owned destination, and requested output. Infer low-risk omissions from supplied material and label them; ask only when the missing fact changes the substance.
-
Set the operating boundaries. Read the scope and channel rules in references/method.md. Choose a sustainable cadence and one main distribution channel when starting from scratch. Separate drafting from publishing and avoid expanding a writing request into media production or business automation.
-
Build an evidence-backed idea inventory. Follow the idea selection rules in references/method.md. Capture audience wording, firsthand observations, possible lessons, and missing evidence. Save reusable structures separately from other writers' wording or claims. Choose a problem with enough substance to support several independent angles.